Augmented reality on the road to purchase

Consumers are very gradually learning to point their phones at things to receive benefit. For years, marketers enamored with QR codes have been plastering them onto newspaper and magazine pages as well as billboards. And years ago, AR (augmented reality) company Layar...

Government COO says shared services ‘critical’

Government chief operating officer Stephen Kelly has promised that the government will aim to be ahead of schedule against its newly launched plan for ‘next generation shared services.’ Kelly, who is senior responsible owner (SRO) for the shared services...

Twitter and Facebook eyed for benefit applications

Under the Cabinet Office scheme people wanting to apply for services ranging from benefits and tax credits to passports will be able to access them using their logins for websites such as Twitter and Facebook. Once they have logged on via computer or mobile phone, the...