E-commerce calls to action: design tips
Call to action buttons need to jump out at the shopper and leave them in no doubt about the next step they need to take to make a purchase.
It’s not enough just to place a link to buy or add an item to baskets on the product page; retailers need to think about making the button stand out from other elements on the page to attract as many clicks as possible
E-commerce calls to action: design tips from Econsultancy.
