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Giving Links A Few Nudges

Submitted by on 10 April, 2010 – 10:15 amNo Comment | 952 views

Give site visitors a choice between two desired conversion actions, but make the preferred one easier to accomplish, and provide an anchor to social that makes it still more compelling. That’s advice from Rand Fishkin on link-building strategies that leverage psychology. He uses a project done for a non-profit organization as an example.

Read the whole story at SEOmozBlog.

via MediaPost Publications Giving Links A Few Nudges 04/09/2010.

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